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I've run Product for 15 years.
Now I build the first version myself.

The gap between ideation and working software is collapsing.

The Outcome Engine

Most organizations invest in AI tools expecting immediate productivity leaps, but the gains often stall. The bottleneck is a discovery process that hasn't evolved and a Product function that hasn't yet integrated with this new technical reality.

I help organizations bridge this gap by architecting a more rigorous Product-to-Engineering workflow. By pushing the boundary left into the technical architecture and pushing right into "Working Proofs," we eliminate the strategic translation tax and build on a proven foundation rather than a theoretical one.

My goal is to help organizations expand the Product footprint in both directions, ensuring the transition to technical scaling is built to handle AI-driven velocity.

The Epiphany

A few months ago my gym owner told me he'd tried and failed to get custom software built for his business. My instinct was immediate: help him define the product and make sure a developer builds it right.

Six weeks later, I realized I could have built it myself. Not handed it off. Not found a developer. Built it—concept to active users—myself.

The developer role didn't disappear. It moved from entry point to scale-up partner for a product that's already in the hands of real users. That's a fundamentally different build cycle, and it only works if the Product thinking is rigorous enough to drive the build.

Methodology

AI doesn't wait. Neither does a poorly scoped feature.

Push left means the direction is locked before anyone touches a keyboard—using AI-driven artifacts as engineering inputs and stakeholder alignment tools.

Push right means being in the room during the build, proving the intent through working software rather than just explaining it in a brief.

Product Trio Agentic Framework Diagram
AI moves fast. The Product discipline is what makes that speed count.
The Approach — how this works in practice

My Builds

Product Live
Travel Itinerary Wizard

A full document processing pipeline that pulls scattered travel details into a structured timeline and PDF. Built locally with Gemini and Google Drive to prove that Product thinking can drive the build directly and at speed.

View Product Build story
Product In Discovery
Vechelon

Pro-level coordination for cycling clubs. Zero-friction entry via QR scan, real-time situational awareness for ride leaders, and ephemeral data privacy.

View Product Follow build
Claude Code · Gemini CLI Claude.ai · Gemini Active
Product Trio Agent Framework

A governance framework running in Claude to anchor AI execution. Three AI personas establish an immutable "Bedrock" of truth so coding agents build exactly what was intended.

View on GitHub See framework

Build Together

Fractional Product Leader

Best for early-stage teams or established orgs needing to adopt AI without losing direction. I help you "Push Left" properly, build the first version, and design the governance for your AI product lifecycle.

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Full-Time Leadership

I'm looking for leadership roles where product vision and the modern build process are both on the table. If you're looking to compress the distance between strategy and working software, let's talk.

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